Entries Tagged as 'Personalization'

MIT’s Technology Review Offers Insights

January 29th, 2009

Kate Greene, Information Technology Editor at Technology Review, established in 1899 at the Massachusetts Institute of Technology and the oldest technology magazine in the world, wrote an article entitled “Digging Deeper in Web Search – A personalization search tool reveals links buried deep within page results” featuring Surf Canyon. “Crucially, these new results are cleverly […]

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Tags: Media · Personalization · Testimonials

The Four Quadrants of Personalization

January 14th, 2009

Yesterday, The Mossberg Solution Column of the Wall Street Journal ran an article about Google’s SearchWiki and Surf Canyon. While we’ve released an update of our software to make sure that these two technologies are compatible and have discussed how they compliment each other, it’s perhaps worth positioning these technologies in a larger framework of […]

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Tags: Discovery · Personalization · Research

Google’s SearchWiki & Surf Canyon Share The Mossberg Solution Column

January 13th, 2009

Katherine Boehret at the Wall Street Journal wrote this week’s The Mossberg Solution column, which will appear in tomorrow’s print edition, entitled “Web Searches That Really Bear Fruit.” The subject, two “new free tools [that] aim to make online results more relevant by tracking your reactions,” is Google’s SearchWiki and Surf Canyon. We are naturally […]

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Tags: - Top Posts - · Discovery · Media · Personalization · Testimonials

v2.0.0 – Welcome to my.SurfCanyon.com

December 9th, 2008

Today Surf Canyon released it’s most important update since originally launching in February – version 2.0.0. The introduction of my.SurfCanyon.com enables users to explicitly customize results on Google, Yahoo! and MSN Live Search by indicating domains that they prefer as well as those that they dislike. As a result, “preferred” domains will receive preferential treatment […]

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Tags: Announcements · Media · Personalization · Testimonials

Evaluating Dynamic Ranking Technology (Part 2)

December 1st, 2008

In a Part I, we began discussing some quantitative evaluations of the technology reported in our research paper.  The goal in these studies is to see if search engine users get any value out of real-time implicit personalization and, if so, to find metrics that we can use to quantify this value. One of the […]

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Tags: - Top Posts - · Discovery · Personalization · Research · Tutorials

Evaluating Dynamic Ranking Technology (Part 1)

October 14th, 2008

For the past 2½ years, we have been working to improve the web search experience. In particular, we feel that search results individualized to each user and their current context will prove superior to search results that are not personalized to real-time intent. Our hypothesis is that real-time personalization works and the  challenge for us […]

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Tags: Discovery · Personalization · Research · Tutorials

The Problem: Too Many Results

July 29th, 2008

Cuil just launched their search engine which boasts the largest index on the internet with 120 billion pages. (121,617,892,992 to be precise, as posted on their home page.) While the exact numbers are not always made available, Google, Yahoo! and Microsoft also all have 10s of billions of pages in their indexes. Having as comprehensive […]

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Tags: Discovery · Personalization · Reformulation · Research

Great Debate

May 21st, 2008

Our Chief Scientist, David Hardtke, Ph.D., enters into a friendly conversation with Exalead on AltSearchEngines regarding the merits and limitations of both explicit and implicit personalization.

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Tags: Media · Personalization

Hidden Treasures

February 18th, 2008

It has been observed for some time that search engine users rarely venture past the first page of results. Various studies have shown that only 10% of the time does a user click on a result with a rank greater than 10. A typical user would thus rather reformulate the query or abandon the search […]

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Tags: Discovery · Personalization · Research

Don’t ask… just do it!

February 5th, 2008

“Personalization,” which is the tailoring of a product to the specific interests and needs of an individual, has been widely heralded as an important web innovation as search engines, and websites in general, work to deliver greater value to users. There are, in general, two types of personalization, explicit and implicit, which must both be […]

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Tags: Discovery · Personalization