Personalization has been around as long as, well, people. Each of us is different, so it’s no surprise that people and businesses strive to customize their messages and products to cater to individual preferences. Occasionally this process can take a while (Henry Ford wrote in his autobiography, “Any customer can have a car painted any […]
Hold the Pickles, Hold the Lettuce
September 19th, 2007
Tags: Discovery · Personalization · Research