“Personalization,” which is the tailoring of a product to the specific interests and needs of an individual, has been widely heralded as an important web innovation as search engines, and websites in general, work to deliver greater value to users. There are, in general, two types of personalization, explicit and implicit, which must both be […]

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Here’s a quick 1, 2, 3 to help you get the most out of our Discovery Engine for Search™. Step 1: Enter you query on our website or, if you like, download our add-on and then go to your favorite search engine (Google, Yahoo! or Bing), just like you always do, and enter your keywords. […]

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Personalization has been around as long as, well, people. Each of us is different, so it’s no surprise that people and businesses strive to customize their messages and products to cater to individual preferences. Occasionally this process can take a while (Henry Ford wrote in his autobiography, “Any customer can have a car painted any […]

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